Stoking "Fear" of Obama is Official Republican Strategy for 2010 Mid-Term Elections
Friday, March 5, 2010 at 10:57AM
In a highly damaging disclosure, Politico obtained a confidential Republican National Committee presentation detailing the Party's strategy for fundraising.
The leaked document discusses the use of "fear" of President Barack Obama and stopping "socialism" as ways to motivate for donors.
But the document also asserts that Republican donors are interested to donate because of: "networking opportunities", "access", "wall of fame", "ego-driven", "extreme negative feelings towards current administration", and "reactionary" tendencies.
The strategy also contemplates that donors will be motivated by "tchochkes!!!!!" or trinkets.
Not surprisingly, Republican donors are less than happy at being depicted in this manner by the Republican Party itself.
Here's a particularly bizarre image from the presentation:

Politico reports on the Republicans' attempt at damage control:
Republicans, including Republican National Committee Chairman Michael Steele, are scrambling to put as much distance as they can between themselves and an RNC fundraising document encouraging operatives to use “fear” to solicit donations, but several veteran Republicans say the tone of the pitch is nothing new.
Steele also rushed Thursday to assure donors that the party respects them despite the assumptions behind the document. “Our donors are compassionate, concerned activists out there who support a party that they believe in. And we want that to continue,” he said on Fox News.
Nearly 30 Republican Party officials, committee members, strategists and top fundraisers were contacted Thursday by POLITICO to comment on the controversial PowerPoint presentation. Only a handful responded, and very few were willing to speak on the record.
“That a Beltway operative is supremely cynical is no surprise,” said Mark Hillman, a Republican National Committeeman from Colorado. “That he’s so foolish and naive as to air that crap publicly and distribute printed copies is just appalling.”
“It’s clear that the Obama administration’s far-left agenda is scaring a lot of people, and therefore it’s useful as a fundraising [tool], too. So I understand why they did it,” said Fred Malek, a prominent Republican donor and power broker who has aligned himself with the Republican Governors Association rather than the RNC.
“But I ... believe that it is always more powerful to state how we want to move the country forward, especially since our center-right agenda is where the country is as a whole,” he said.
Here's Republican National Committee Chairman Michael Steele bumbling his way through an explanation on FoxNews:
CNN reports on Steele's public reaction. The disclosure of this document was "unfortunate", he said:
Republican National Committee Chairman Michael Steele on Thursday condemned a now-public internal party document that mocks GOP donors, but he would not say if disciplinary action is being taken against the official who created the presentation.The powerpoint presentation, leaked to Politico on Wednesday, described high-level Republican donors as "ego-driven" and claimed they could be enticed with "tchochkes." The document included a slide - titled "The Evil Empire" - with cartoonish images depicting President Obama as the Joker, House Speaker Nancy Pelosi as Cruella DeVille and Harry Reid as Scooby Doo. Steele called the pictures "unfortunate."
"Those are images that were pulled off the internet, they've been out in the public domain for a while, and you know, a staffer was putting together a presentation for a small group of about nine or ten folks and thought that they would intersperse the presentation with humorous shots," Steele explained in an appearance on Fox News. "They are inappropriate shots."
Steele would not say who was responsible for the document, saying only that he has asked RNC Finance Director Rob Bickhart "to get to the bottom of it." Bickhart is reportedly the staffer who made the fundraising presentation to GOP donors in Boca Grande, Florida last month.
The Washington Post describes the attempt to control the damage:
National Republican leaders scrambled Thursday to control damage caused by an internal party document that caricatures President Obama as the Joker and stokes fear of socialism to raise money in a critical election year.
The 72-page PowerPoint presentation reveals the blunt appeal to emotion that both parties use to motivate donors and prefer to keep private. But its release online and consequent cable chatter became an unwelcome distraction for Republicans, because the strategy it outlined fit squarely with Democrats' portrait of the GOP as the party of "no."
"You don't defend it," Republican National Committee Chairman Michael S. Steele said Thursday in an interview on Fox News. "It was unfortunate. Those were images that were uploaded off the Internet. They've been out in the public domain for a while. A staffer was putting together a presentation for a small group of nine or 10 folks and thought they would intersperse their presentation with humorous shots. They're inappropriate."
Sen. John Thune (S.D.), a member of the Republican leadership, said: "There is no place for this. Obviously when you're fundraising . . . you want to make direct and succinct points, but using these sorts of tactics is certainly not something that any of us ought to condone."
Ironically, Republican fundraising for Congressional campaigns is running behind the Democrats' efforts. Politico reports:
Republicans are feeling pretty good about the midterms. Prognosticators don’t laugh anymore when they talk about taking back Congress.
But while wind at one’s back is a good thing, cash in the bank would be better, and on that score Republicans are lagging behind. Their candidates have raised less than half the $84 million that experts estimate it will take to seriously threaten the Democratic majority in the House. The situation at the National Republican Congressional Committee is even bleaker.
In 2008, the committee spent more than $34 million on advertising and other assistance to candidates, according to Federal Election Commission reports. Today, the NRCC has a grand total of $4 million in the bank — and that is after one of its best fundraising months. The Democratic Congressional Campaign Committee, by contrast, has about $18 million.
Overall, the Democratic Party committees combined have outraised their Republican counterparts significantly, bringing in $442,885,585 since last January, compared with $255,000,681 for the respective GOP committees. The Democrats’ $51 million in cash is also significantly larger than the Republicans’ $34 million.
In recent cycles, such disparities have become the norm for the Democratic Senate and House committees. A major difference this year, however, is the Democratic National Committee’s ability to keep pace with the Republican National Committee, which has dominated the fundraising world for decades.
barack obama,
fund raising,
gop,
michael steele,
republican,
republicans,
socialism 


